Festival bag – sustainability you can wear

Our festival bag made from industrial hemp has been nominated for the German Sustainability Award 2026 – a strong sign for circular economy, regionality and real change in the textile industry. 🌱 The festival bag made from industrial hemp Fast fashion. Overproduction. Linear business models. ➡️ All dead ends for a textile industry that urgently needs new approaches. We are therefore all the more delighted that our festival bag made from industrial hemp has been nominated for the German Sustainability Award Products 2026. It stands for: 1️⃣ Circular economy & bioeconomy 2️⃣ Regional value creation & resilient supply chains For us, this nomination is both confirmation and a mission: We see ourselves as a transformation partner for the textile industry – we not only develop products, but also build sustainable value chains with and for companies. Anyone who truly understands the industry knows that continuing as before is not an option. The demand for fast fashion may remain – but its relevance will disappear. The future lies in circular economy, regenerative agriculture and bioeconomy. With the festival bag, we show what transformation looks like in concrete terms: ✔️ regional value creation ✔️ climate-positive materials ✔️ sustainable design Hemp has been part of everyday life for thousands of years – as a fibre, food, medicinal plant and building material. Today, we are rediscovering it. Our bag is not made for one season, not for one year – it will last for generations. Made in Europe from European industrial hemp. 🎨 Idea & implementation: Eva Gronbach – Head of Design, Amui We – amui and Circular Hemp e.V. – want to restore confidence in one of the most versatile crops. Because hemp can do more: textiles, paper, oil, fuel, building materials. It cleans soils, binds CO₂, requires hardly any water and no pesticides – and provides a robust fibre for the circular economy.